Do you want to be digitally responsible?
Discover the recommendations of the Streamlike video streaming platform
Digital responsibility is becoming more and more talked about. This is a good thing, because digital sobriety must be quickly imposed to all, companies and individuals. We keep in mind that the use of video streaming platforms and video players emits in one year as much CO2 as a country like Spain, that is to say about 300 million tons. But it also seems that adopting less polluting digital practices would perhaps give back to computing the ecological interest it was given in the 90s.
In this page, you will find the essence of the problem and some simple and efficient answers.
Generally speaking, environmental impact is defined by the study of four main indicators: the depletion of the planet’s abiotic (non-living) resources, global warming and greenhouse gases, the energy balance, i.e. the total energy spent to allow an element to exist (to be created, to be in operation, to be at the end of its life and to be recycled) and finally the impact on fresh water (consumption, pollution, etc.)
By putting figures on these indicators to remain objective, we learn that in 2019 the global digital is 4.2% of natural resources, 3.8% of greenhouse gases, 0.2% of water consumed. We’ll spare you the electricity consumption (5.5%) which is not among the impact indicators. All this corresponds to two or three times the impact of France (GreenIt 2020 report).
At the center of the problem are video streaming platforms, which broadly refers to VOD (Netflix, Amazon Prime, Disney …), pornography, « tubes » (YouTube, Dailymotion, Vimeo …) and smaller services, especially for businesses. All this, viewing and downloading, is equivalent to nearly 60% of the world’s digital exchanges.
To this impact of the uses, we must add that of the manufacturing of equipment and terminals (servers, computers, tablets, smartphones…) which is even higher!
Once the problem has been identified, it is possible to look for appropriate answers. But, good news from the INR, Institute of Responsible Digital, innovative practices already tested suggest the possibility of a positive effect on the ecological transition.
The October 2020 report by CIGREF (association of large French companies and administrations around digital) highlights the lack of knowledge of a majority of companies on the subject. It therefore recommends first of all raising awareness among employees, decision-makers and designers.
This report also highlights the financial interest of sober digital projects, their impact on the company’s image and its attractiveness for recruiting new talent. Positioning oneself as a responsible company also increases credibility and influence in one’s professional sector. We are talking here about the levers that can be used to convince the company to take action. And depending on its size, we dream of seeing it designate a referent in charge of a budget and a team…
And in practice, you may ask? The easiest way is to tell you about what we know best: what we have put in place at Streamlike:
These are simple and effective gestures that do not require effort, but rather habit.
In conclusion, adopting sober professional practices goes far beyond the action for a reduction of the co2 streaming linked to the video platform. We need a collective awareness in companies that combines digital sobriety and circular economy. We have everything to gain.